How to get started with Instagram for Business on Zapier

Note

Meta announced that the Instagram Basic Display API that powers Zapier’s Instagram app was deprecated on December 4, 2024. This does not affect the Instagram for Business app. To continue using Instagram on Zapier, you must use the Instagram for Business app now. Learn more about the Instagram app deprecation.

Connect to Instagram for Business on Zapier

Instagram for Business uses OAuth to authenticate your account on Zapier.

  • Log into Instagram for Business to authenticate.
  • Grant Zapier permission to access your account if prompted to.

About Instagram for Business's app

Are self-hosted or cloud-hosted accounts supported? Cloud-hosted accounts only  
Is a paid Instagram for Business plan required? No
 
Are any special account permissions required? Yes
Are there usage limits? No  
Are there pagination limits? No  
Do trigger samples use real data from your account or generic data? Real trigger samples  
Are custom fields supported? No  
Do update actions overwrite or append to existing data? Not applicable  
Is there any additional info? Yes
  • You can only tag 9 users when using the Publish Photo action. Those tagged users will display in a 3x3 grid from the top to bottom and left to right.
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