Sprinklr and Zapier connect to automate social media and customer care. You can trigger on new messages and find post insights and report data.
Available on plans:
Free
Professional
Team
Enterprise
Prerequisites
To use the Sprinklr app on Zapier, you must have:
- An active Sprinklr account with API access. Sprinklr states that customers with Enterprise licenses are entitled to use its APIs. If you are not sure your license includes API access, check with your Sprinklr account team.
- A Sprinklr Developer App with an API key and API secret. A Developer App can have several API keys, and each Zapier connection to Sprinklr needs its own key, because each key holds one active token. To let teammates use one connection, share the connection on a Team or Enterprise account instead of sharing the key.
- A Sprinklr user with the Generate Token permission to sign in during the connection. Sprinklr recommends a service user, so the token is not tied to an individual who may leave your organization. The user needs access to every workspace Zapier should read.
- A paid Zapier account. Sprinklr is a premium app on Zapier.
If you do not manage your organization's Sprinklr setup, ask your Sprinklr administrator to complete the administrator prerequisites for the Zapier connection first.
Find your Sprinklr credentials
To find your API key and API secret, sign in to Sprinklr and go to Developer Tools. You need the Configure Developer Apps permission to create or manage Developer Apps. For detailed steps, refer to Sprinklr's guide to Developer Tools and Sprinklr's API key and token guide.
A Developer App can have several API keys. To create another, open Manage API Key/Token for the app and click + API Key. Copy the secret when Sprinklr generates it, because Sprinklr masks it afterward.
To find your Environment, open the page source of your Sprinklr account in your browser and search for sentry-environment. The value is your environment, for example prod0 or prod2. If you sign in at app.sprinklr.com, you use production, so leave the Environment field blank in Zapier.
When you set up the Developer App, make sure that:
- Its callback URL is
https://zapier.com/dashboard/auth/oauth/return/App243474CLIAPI/. It must match exactly. - You use a separate API key for each Zapier connection, and you do not use that key in other tools. Each API key holds one active token, so a new token for the key, from another tool or a second Zapier connection, replaces the previous one and disconnects it.
Connect Sprinklr to Zapier
To create an app connection to Sprinklr on Zapier:
- Go to the Apps page.
- Click + Add connection.
- In the dialog box, search for and select Sprinklr.
- Click Add connection.
- A Connect an Account page opens in a browser tab or window.
-
Complete the following fields:
-
Environment: Leave blank for production. Otherwise, enter your environment, for example
prod0orprod2. The environment must match the one your API key was created in. - API Key: Enter the API key of your Sprinklr Developer App.
- API Secret: Enter the API secret of the same Developer App.
-
Connection name: Optionally, enter a label to tell this connection apart from others, for example
Marketing team. If you leave it blank, Zapier uses the Sprinklr user's name and email.
-
Environment: Leave blank for production. Otherwise, enter your environment, for example
- Click Yes, Continue to Sprinklr.
- Sign in to Sprinklr as a user with the Generate Token permission, and authorize Zapier.
Your Sprinklr account is connected to Zapier.
About Sprinklr's app
Triggers, searches, and actions
- New Message Created (Instant) - Triggers when a new message is created in Sprinklr. Every message is sent through, so add a Filter step on Channel Type to narrow it down.
- Message Engagement Updated (Instant) - Triggers when engagement (likes, comments, shares, reactions) changes on a Sprinklr message. Every message is sent through, so add a Filter step on Channel Type to narrow it down.
- Post Trend Metrics Change (Instant) - Triggers when a published post’s trend metrics (likes, comments, shares, reach) update in Sprinklr. Every post is sent through, so add a Filter step on Channel Type to narrow it down.
- Find Post Insights - Finds post metrics, including your custom metrics, for published posts in a date range. Optionally filter by account or campaign.
- Find Report Data - Finds rows from any Sprinklr report: pick the engine, report, metrics, grouping, filters and sorting.
- No actions available for this app.
Limitations
- Only one token can exist per Sprinklr API key, and a new token for a key invalidates the previous token and refresh token. Use a separate API key for each Zapier connection and do not use it in other tools. Tokens for other keys, including other keys in the same Developer App, are not affected.
- An API key and token are environment-specific. A key generated for one environment cannot be used in another, so enter the environment the key was created in.
- Developer Apps, API keys, secrets, and tokens created at legacy-dev.sprinklr.com are not synchronized with Developer Tools in Sprinklr. Create the Developer App in Developer Tools.
Templates
View all of Sprinklr's templates