Analyze your chatbot's performance

Beta

This product is in open beta. It’s available for use but still in active development and may change.

The Analytics dashboard lets you analyze your chatbot's past performance. You can review the number of conversations, messages exchanged, top keywords used, and times visitors clicked on links.

To view your chatbot metrics:

1. From the Chatbots home, select the chatbot.
2. In the sidebar, in the Build section, click Analytics.

Past 30 days quick view

At the top of the dashboard, there is a quick data comparison between the past 30 days to the previous 30 days for these metrics:

• Conversations: the number of conversations in the period.
• Messages: the total number of messages exchanged in all conversations.
• URLs clicked: how many times visitors clicked on URLs shared by the chatbot.

The comparison is shown as a percentage of the previous period.

Conversations

The Conversations chart displays the number of conversations in the last 90 days as a weekly or daily view.

Change how conversation numbers are displayed

By default, data in the Conversations chart is presented in weekly view. You can change to daily view by clicking the dropdown menu on the right side of the chart and selecting Daily. 

Conversation insights

The Conversation insights section shows information about users' interactions with the chatbot.

Top keywords

This chart displays up to 20 keywords most used in conversations. You can use this chart to find what information users are most interested in. 

Daily sentiment score

The daily sentiment score chart shows, based on an AI-driven analysis, how users felt about their interactions with the chatbot over the past 30 days.

Sentiment distribution

The sentiment distribution chart displays users' perceptions as a whole for the past 30 days, based on an AI-driven analysis. 

Limitations

• Chatbots data cannot be exported.
• Data is only available for the past 90 days for the Conversations charts. All other charts display the last 30 days of data.

Collecting chatbot data on another app

If you want to collect historical data outside of Zapier Chatbots analytics, you can use a Zap to save that information in another app, such as Zapier Tables. To collect the data:

1. From the Chatbots home, click the name of the chatbot.
2. Click the Logic tab.
3. Click Run Zap.
4. Click Create Zap. A new browser tab or window will open with a new Zap.

This logic type generates a new Zap with the trigger already filled in. The Chatbot Conversation Completed trigger will be pre-selected with your chatbot ID. You can then continue setting up your Zap by adding a Zap action.

Tip

You can add a Zap action step for your preferred AI assistant or use AI by Zapier to have it analyze conversations for sentiment and record the assessment in your table or spreadsheet.

Provide feedback and get help

Submit a feature request, provide feedback on existing features, or get help from the Zapier Chatbots team.